Martens anchor you, liberate your creativity, inspire and fuel your identity. Martens still stands as the Anti-fashion boot for everyone. It is as much a symbol of being unique, an individual and original as the day it was invented. Martens boots, the original 1460 is still around. "Docs" were what everyone wanted.Įven today, decades after the birth of Dr. It spread faster than the radio and cell phones. Martens was continuing it's infectious ways and had 50 million pairs sold in eighteen months. From mods, glams, punks, goths and psychobillies to industrialists, nu-metal, hardcore, straight-edge and grunge. Martens boots had been adopted by "organizations" and "tribes" all over the world. Martens boots were setting the stage for what would be decades of dominance.īy the late 60's and 70's Dr. Postmen, factory workers and transport unions bought the boots by the thousands and soon after the outcasts, the rejects and the rebels of society had to have their "docs." It soon went from working class to the masses in no time. In the early days, it was like a infection and kept a low-profile at first, but then spread like wildfire. It was initially designed to be a comfortable, hard-wearing, classic boot.
Martens Boots because the icon for innovation and self-expression. Martens boots, or "docs" to the younger generations, provided an option in a world of pre-determined music, fashion and art. In the decades before, when kids were mini versions of their parents, Dr.
Martens boots are a cultural icon since they burst on the scene in the 60's. Martens boots have been paving the way for rebellion and fashion.
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